top of page

WiX DIY Case Study - Floral Collaborative Palmerston North

Writer: Paula JohnsonPaula Johnson

Wanderlust Design loves being the WiX Fixer, turning underperforming and amateur-looking WiX DIY websites into the functional sales-driving creations they should be.

Woman typing on laptop

WiX DIY Website Renovation

Cheryl James, a top-rated florist in Palmerston North, reached out to Wanderlust Design for help with their WiX DIY website.


Unfortunately, Cheryl had left her website in charge of a staff member who really had no idea what they were doing. Her site ended up looking very bland and difficult for customers to find what they were looking for. This had a negative impact on how potential customers viewed Floral Collaborative. When you think of a florist, you think colourful and creative. Unfortunately her site was now anything but...


Floral Collaborative Palmerston North old website before Wanderlust Design did the renovation

I couldn't wait to get my hands on her website, as having dabbled in dried flower arranging in a previous life, I was eager to get my creative floral juices flowing. Here is the result...

Floral Collaborative Palmerston North Home page after Wanderlust Design did the website renovation

Needless to say Cheryl was absolutely wrapped with the result and when I called her to see if there were any final tweaks she told me it way beyond perfect and she had just had the busiest and most profitable week since the new site went live, three days before Valentines Day. Yes, Valentines Day is a super busy time for florists in general but she said her Valentines sales were through the roof and that website sales hadn't stopped even into the next week.


Because the site is now SEO optimised (something most DIY owners don't know how to do or even know it's required), Floral Collaborative now has a fully functioning website, bringing Cheryl and her team increased revenue!


Moral of the story? Getting your website looking professional and having the back end set up correctly does make an impact!


So, do you DIY and take the risk of losing sales, or do you find a way to pay a professional to do it properly from the beginning... that's for you to decide, but you know where to come for help - the WiX Fixer. Upgrade your DIY website now, Cherly at Floral Collaborative Palmerston North is sure glad she did:


Wanderlust Design Google review by Cha-Boba Bubble Tea Supplies

Comments


bottom of page